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Media Coverages

Heads Up For Tails is a site which has always been in the news. Read more about the extensive media coverage of India's largest pet store.


How Rashi Narang turned her 'pet' project into million-dollar business

Published by: The Ecomonic Times on Aug 14, 2017

"I started making these accessories for my own dog who did not like the products available in the market. I showed them to my friends, and their dogs liked them too. I knew nothing about it at that time so did a lot of research and reading.


Heads Up For Tails raises $2 million from HNIs

Published by: Livemint on Jan 31, 2017

“This fresh round of funding comes as a huge milestone for the brand and we look forward to using it to further enhance the end-user experience by investing in technology,” said the founder of Heads Up For Tails, Rashi Sanon Narang, in the statement.


MY STARTUP IDEA: Heads Up For Tails and TapChief founders share their Eureka moments

Published by: Times Of India on May 7, 2017

MY STARTUP IDEA: Heads Up For Tails and TapChief founders share their Eureka moments


Luxury Brand For Pet Products Heads Up For Tails Secures $2 Mn Funding

Published by: inc42 on Jan 31, 2017

The company plans to deploy the latest funds towards developing its technology and expansion, across India and abroad, in both online and offline channels.


How this LSE alumna set up a pet product company and bootstrapped it for eight years

Published by: Yourstory on Feb 14, 2016

The startup makes a line of upscale, utility-based products for pets with a strong focus on design. This includes products such as dog beds, apparel, collars, accessories, toys, grooming products, treats, as well as a line for pet lovers. There is also a strong focus on customisation and personalisation based on what the customer is looking for.


Heads Up For Tails, India-Based Dog Accessory Brand, Enters US Marketplace

Published by: Pet Age on Jan 23, 2017

Heads Up For Tails recently announced its launch of fashion forward and fun dog accessories into the United States consumer pet industry.


How to take care of pets this winter season

Published by: Free Press Journal on Dec 17, 2017

Dog expert Swati Tandon and Rashi Narang, Founder at Heads Up for Tails, share tips on winter care for pets:


Rashi Sanon Narang, Founder & CEO, Heads up for Tails, wins Lufthansa Runway to Success season 4

Published by: Travel & Tour World on Aug 9, 2016

Rashi Sanon Narang, Founder & CEO, Heads up for Tails outclassed 50,000 most innovative budding ventures and emerged as the new face of the Indian entrepreneur by winning the Lufthansa Runway to Success season 4.


A handful of firms now offer ‘pawternity leave’ to pet owners 

Published by: Economic Times on Sep 09, 2017

Corporate India may not have yet woken up to the idea of paternity leaves, but a handful of companies have already moved on to the next level: offering pet parental leaves to employees who have pets at home. 


Heads Up For Tails : Brand of the Year

Published by: World Branding Awards on 2017

Heads Up for Tails is India’s first brand fully dedicated to offering pets a healthier and happier lifestyle. The brand is into designing, manufacturing and retailing innovative international quality pet products like organic pet food, safe chew toys, yummy treats, coolest beds, cute clothing, personalised collars, cushions and lots of other fun stuff.


Just pawfect!

Published by: Times Of India on Nov 26, 2017

Doggie wedding couture is a reality as designers are coming up with wedding trousseau for paw-ple - with a spin...


Five Indian startups for every pet lover

Published by: Tech Circle on Nov 8, 2016

This Delhi-based startup, run by Earth Paws Private Limited, caters to a list of products for pets. From food to personalised occasion wear, this startup has everything to pamper your dog. 


The dos and don’ts to make your journey with your pet easier.

Published by: Hindustan Times on Mar 13, 2018

Rashi Narang, creative director at Heads Up For Tails, and Amol Sharma, founder at PetSutra, list essential tips on travelling with pets.


More Coverages:


Mint Newspaper

Times of India

Times of India

Times of India

HT City

Business Standard

Times of India

HT City

Femina Jan'18

HT City

Times of India

Cosmopolitian Nov'17

Economic Times

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Do we sell pets?

No, we do not sell pets, we only sell products that pets need.

Delivery timeline

Once an order is placed, it will be dispatched in 1-2 working days. After shipping, delivery will take 2-5 business days.

Deliveries within Delhi NCR will be done within 48 hours from the date of order.

Personalised Orders may take 10-15 days for delivery.

You will also receive an email and SMS with tracking details to track your package.

Note: Orders can also be tracked through this chatbot (Main Menu).

Exchange & Return Policy

Exchange is allowed only on certain items (within 7 days) Please refer to the following link:

What size would fit my pet?

Please refer to the size chart provided on the product details page for product specific sizing. For further queries, please contact Customer Service.

What are the modes of payment we accept?

Credit Cards (Domestic & International), Cash on Delivery, Debit Cards, UPI and NetBanking.

Do we customize?

Yes, we do customise according to your pet’s needs. We can have beds, bowls, name tags, collars, leashes, toys, and almost anything else specially designed to suit your pet.

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