OUR STORY

Over a decade ago, little Sara entered our lives and filled our hearts with love. When our search to find high quality products for her came to a disappointing end, we took it upon ourselves to fill this gap. Today, our home-grown business has rapidly grown to become India’s 1st and most trusted pet care brand with a strong community of over a million pet parents.

At HUFT, we envision a more compassionate world for animals. This thought marked the beginning of the Heads Up For Tails Foundation. Our grassroot initiatives such as feeding drives, adoption and reflective collar drives are a small effort towards leaving the world a little bit kinder than we found it.